Why Artists Should Focus on Creating YouTube #Shorts!

A few years ago, Jeff Evans, our SEO specialist, pushed us to add more content on our YouTube channel. To tell you the truth, I did not want to manage another social media platform until last year!

In today’s digital age, YouTube has become one of the largest platforms for video content, making it an essential tool for artists who want to reach a wider audience with their work. With over 2 billion monthly active users, YouTube provides a vast audience for artists to showcase their creativity and connect with people from all over the world. In this article, I will share why artists should focus on creating YouTube shorts, how often they need to be posted, and ways to create compelling written content that will help increase visibility and engagement.

YouTube Shorts for Artists

YouTube shorts offer several benefits for artists compared to traditional forms of art such as paintings or sculptures. They are short, simple, and easy to produce, allowing artists to reach a large number of people with their work. Additionally, they can be easily shared and distributed on social media platforms, increasing their reach even further. With YouTube shorts, artists can showcase their work in a dynamic and engaging way, providing a unique experience for their audience.

Frequency of Posting YouTube Shorts

To get the best results, artists should aim to post a YouTube short at least once a week. This helps keep their audience engaged and builds a loyal following over time. Posting regularly also shows that the artist is active and dedicated to their work, which can help establish trust and credibility with their audience.

Creating Compelling Written Content

The written content accompanying the YouTube short is just as important as the video itself. To create effective written content, artists should keep it simple and focus on describing their work and the inspiration behind it. They can also include keywords related to their art to help people discover their work through search engines. The written content should be well-crafted and engaging, providing a deeper understanding of the artist’s work and their creative process.

Finding the Right Keywords

Finding the right keywords is crucial for increasing the visibility of the YouTube short. Artists can use tools like Google Keyword Planner or SEMrush to find keywords that are relevant to their work and have a high search volume. By incorporating these keywords into the written content, artists can increase the visibility of their YouTube short and reach a larger audience.

To Wrap It Up!

Artists should focus on creating YouTube shorts, as they offer a great opportunity to showcase their work and reach a wider audience. By posting regularly and incorporating the right keywords into their written content, artists can build a strong following and get more exposure for their work. With YouTube’s vast audience and user-friendly platform, artists can easily connect with people from all over the world and showcase their creativity in a dynamic and engaging way.

Feel free to give the team here a call on 01753 542319 if you have any questions about your art business.